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	<title>Shasta Peak Marketing</title>
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	<link>http://shastapeakmarketing.com</link>
	<description>Kathleen Keith</description>
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		<title>Do You Know The Value of a Social Media Manager?</title>
		<link>http://shastapeakmarketing.com/benefits-social-media-manager/</link>
		<comments>http://shastapeakmarketing.com/benefits-social-media-manager/#comments</comments>
		<pubDate>Sat, 24 Sep 2011 21:24:38 +0000</pubDate>
		<dc:creator>Kathleen</dc:creator>
				<category><![CDATA[Global Media Marketing]]></category>
		<category><![CDATA[Local Search Marketing]]></category>
		<category><![CDATA[Local Social Media Marketing]]></category>
		<category><![CDATA[Online Video Marketing]]></category>
		<category><![CDATA[Profit Actions]]></category>
		<category><![CDATA[shasta peak endeavors]]></category>
		<category><![CDATA[Social Media Manager]]></category>
		<category><![CDATA[kathleen keith]]></category>
		<category><![CDATA[managed social marketing services]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[social media solutions]]></category>

		<guid isPermaLink="false">http://shastapeakmarketing.com/?p=80</guid>
		<description><![CDATA[You&#8217;ve heard about all the buzz coming from the long yellow horns (the Vuvuzela) of the fans in the South African soccer stadium last year, right?  It definitely gets your attention and lets the fans show their appreciation for their team and the sport.  Lively and engaging feedback that puts a spotlight on the fans, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://shastapeakmarketing.com/new/wp-content/uploads/2010/06/sm_icon3-e1316913789914.jpg"><img class="alignright size-medium wp-image-118" title="sm_icon3" src="http://shastapeakmarketing.com/wp-content/uploads/2010/06/sm_icon3-300x200.jpg" alt="" width="210" height="140" /></a>You&#8217;ve heard about all the buzz coming from the long yellow horns (the Vuvuzela) of the fans in the South African soccer stadium last year, right?  It definitely gets your attention and lets the fans show their appreciation for their team and the sport.  Lively and engaging feedback that puts a spotlight on the fans, the venue, the sport, the team and the unmistakable voice of the &#8220;customer.&#8221;  Word of mouth, you might say.</p>
<p>There is a huge buzz about social media and social media solutions for businesses and integrating all these new media strategies to engage and get in front of and at &#8220;eyeball level&#8221;, with your customers using <a href="http://www.facebook.com/shastapeakmarketing">Facebook</a>&#8216;s new updates, <a href="https://profiles.google.com/108298510871397683715">Google Plus</a>, <a href="http://twitter.com/shastapeakmktg">Twitter</a>, <a href="http://www.linkedin.com/in/kathleenkeith99shastapeakmrk">LinkedIn</a> and <a href="http://youtube.com/shastapeakmarketing">YouTube</a>, to spread the word about YOU!</p>
<p>The &#8220;buzz” at the World Cup stadium is a great example and microcosm of Social Media Marketing.  It is all about making contact, building relationships, establishing value, entertainment, credibility and trust. I won&#8217;t take the analogy much further, but you get the point.   In World Cup Soccer, strangely, the game and rules can change&#8211; at the whim of the referee!  In business these days, the referee is the customer and they are in control. It&#8217;s a competitive landscape and the voice of the consumer/customer has never been so applicable.</p>
<p>Today&#8217;s business owner must recognize that the rules have changed and businesses are moving online for their marketing efforts, because the customer is online 24/7.  In the U.S. the average person spends a 1/4 of their online time on social media sites.</p>
<p>Savvy small businesses are getting online and making it easy and seamless for their customers to quickly obtain the information that they want, demand and, based on &#8220;social proof&#8221; from friends and trusted sources, are searching for using social media tools that are ready at hand on their laptops, desktop computers, and smart phones.</p>
<p>Did you know that at any given time, roughly 46% of people on social media sites are viewing those sites through a mobile device?  Let&#8217;s assume you have determined that part of your target market is within that demographic&#8212;you&#8217;ll get measurable value (ROI) when you maximize the power of Social Media.</p>
<p>Gone are the easy days of just have a marketing strategy that used Twitter and Facebook ? it&#8217;s now about being responsive with a measured and professional response, it&#8217;s about being there, easy to contact and not hidden behind some corporate curtain; and certainly not a robotic or &#8220;corporate speak&#8221; response!  It&#8217;s about solving customer issues and responding in real time.  The tools are now many and varied and tailored to your message and presenting you as transparent and dedicated. With all of your responsibilities running the business, paying the bills, ordering the product, and bringing sales, it is virtually impossible to also manage your social media marketing needs and strategy. That’s where I come in and can help your take your online marketing efforts to the next level!</p>
<p>Contact me at <a href="mailto:savvysocialmedia@gmail.com">savvysocialmedia@gmail.com</a> to integrate social media into your business today.</p>
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		<item>
		<title>3 Reasons Your Business Needs a Blog Today</title>
		<link>http://shastapeakmarketing.com/3-reasons-your-business-needs-a-blog-today/</link>
		<comments>http://shastapeakmarketing.com/3-reasons-your-business-needs-a-blog-today/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 23:12:01 +0000</pubDate>
		<dc:creator>Kathleen</dc:creator>
				<category><![CDATA[Local Search Marketing]]></category>
		<category><![CDATA[business blog]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[shasta peak endeavors]]></category>
		<category><![CDATA[special]]></category>

		<guid isPermaLink="false">http://wildhorseperformancemarketing.com/?p=41</guid>
		<description><![CDATA[3 Reasons Your Business Needs a Blog Today by Shasta Peak Marketing]]></description>
			<content:encoded><![CDATA[<h2>What is the highest ROI for Your Business Online?</h2>
<p>Get your business a blog.  Setting up a blog is one of the <span style="text-decoration: underline;">easiest, cheapest and most effective ways to promote your business and expand your customer base. </span></p>
<div id="attachment_42" class="wp-caption aligncenter" style="width: 345px"><img class="size-full wp-image-42" title="Business blog" src="http://shastapeakmarketing.com/new/wp-content/uploads/2009/06/golddollarsign.jpg" alt="Blog = High ROI" width="335" height="358" /><p class="wp-caption-text">Blog = High ROI</p></div>
<p>However, just setting the blog up will not be enough to get the dramatic results and profits that everyone ultimately wants.</p>
<p><strong>Here are 3 ways you can use your blog to build and promote your business:</strong></p>
<h3><span style="color: #ff0000;">1. Keep People Informed </span></h3>
<p>Particularly in today’s economy, if you don’t correspond, people will assume you’re gone.</p>
<p>Make sure everyone knows you’re around and ready to leap into action whenever they need you by posting updates, tips and even sales information on your blog.</p>
<h3><span style="color: #ff0000;">2. Develop a Rapport</span></h3>
<blockquote><p><em>People are more likely to work with people they feel an affinity for.  &#8211; Maria Gudelis, VP Social Media</em></p></blockquote>
<p>However, you probably don’t have time to develop a meaningful friendship with every potential client. <span id="more-41"></span></p>
<p>However, corresponding via a blog – especially if you allow user comments and occasionally respond to them – <strong>develops a feeling of trust between you and your readers.</strong></p>
<p>When it’s time for them to find someone to work with in your business arena, you will already be a trusted name for them.</p>
<h3><span style="color: #ff0000;">3. Amp Up Sales</span></h3>
<p>Feeling down about your bottom line? <strong>Get the attention of all your customers at once </strong>and ramp up your sales with a great insider’s deal for your blog readers.</p>
<p>Readers will feel special, and those considering work already will probably jump at the chance to get your bargain.</p>
<p>In the space of just a few minutes of posting, you’ve boosted your business and every reader feels positive about you and wants to work with your company.</p>
<p>So where will you find the time to blog?  Let us do it for you!</p>
<p><strong>Ask about our Blogging Services</strong> and we’ll custom design a package that’s a perfect fit for you and your business.</p>
<p>In the spirit of <strong><span style="color: #ff0000;">&#8220;Special Deals for our Blog Readers&#8217; </span></strong>-</p>
<p>==&gt; Call now  at <strong>530-918-9326 </strong>and mention &#8220;<strong><span style="color: #ff0000;">Blog Reader VIP Special</span></strong>&#8221; to get you <strong><span style="color: #ff0000;">$497 OFF</span></strong> our regular package pricing!</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Teaming Up for Profits &#8211; Let&#8217;s JV!</title>
		<link>http://shastapeakmarketing.com/teaming-up-for-profits-lets-jv/</link>
		<comments>http://shastapeakmarketing.com/teaming-up-for-profits-lets-jv/#comments</comments>
		<pubDate>Sun, 28 Jun 2009 23:44:12 +0000</pubDate>
		<dc:creator>Kathleen</dc:creator>
				<category><![CDATA[Profit Actions]]></category>
		<category><![CDATA[joint venture shasta peak endeavors inc]]></category>

		<guid isPermaLink="false">http://wildhorseperformancemarketing.com/?p=48</guid>
		<description><![CDATA[&#160; &#160; Did you know that you could advertise non-competing products with one of the most over-looked assets you have in your business&#8230; &#8230;and get a big boost in extra income? &#160; This takes “working together” to an entirely new and profitable level. Let us design a custom “Working Together” package just for you!]]></description>
			<content:encoded><![CDATA[<div></div>
<p>&nbsp;</p>
<div id="attachment_50" class="wp-caption aligncenter" style="width: 603px"><img class="size-full wp-image-50 " title="Networking Group" src="http://shastapeakmarketing.com/new/wp-content/uploads/2009/06/networking1.jpg" alt="Let's Profit Together!" width="593" height="291" /><p class="wp-caption-text">Let&#39;s Profit Together!</p></div>
<div></div>
<p>&nbsp;</p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;">Did you know that <strong>you could advertise non-competing products</strong> with one of the most over-looked assets you have in your business&#8230;</p>
<p>&#8230;and get a big boost in extra income?</p>
<p>&nbsp;</p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small; font-family: Cambria;">This takes “working together” to an entirely new and profitable level.</span></p>
<p><span style="font-size: 12pt; font-family: 'Cambria','serif'; mso-fareast-font-family: Cambria; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;">Let us design a custom “Working Together” package just for you!</span></p>
]]></content:encoded>
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		<item>
		<title>Exploiting The Power of Video Marketing</title>
		<link>http://shastapeakmarketing.com/exploiting-the-power-of-video-marketin/</link>
		<comments>http://shastapeakmarketing.com/exploiting-the-power-of-video-marketin/#comments</comments>
		<pubDate>Sat, 27 Jun 2009 10:58:22 +0000</pubDate>
		<dc:creator>Kathleen</dc:creator>
				<category><![CDATA[Local Search Marketing]]></category>
		<category><![CDATA[Local Social Media Marketing]]></category>
		<category><![CDATA[Online Video Marketing]]></category>
		<category><![CDATA[Profit Actions]]></category>
		<category><![CDATA[shasta peak endeavors]]></category>
		<category><![CDATA[business video youtube]]></category>
		<category><![CDATA[kathleen keith]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[social media solutions]]></category>

		<guid isPermaLink="false">http://wildhorseperformancemarketing.com/?p=1</guid>
		<description><![CDATA[Imagine if you were reaching only a tiny portion of that crowd of viewers, say much less than one percent. You could still potentially expose your business to over 5000 viewers a day!]]></description>
			<content:encoded><![CDATA[<h2>Expose Your Business to Over 5,000 A Day?</h2>
<p>If you are looking for ways to <strong><span style="color: #ff0000;">economically target internet traffic and promote your business online</span></strong>, launching a YouTube.com video marketing campaign is one of the cheapest and easiest ways to generate massive traffic to your website.</p>
<div id="attachment_39" class="wp-caption aligncenter" style="width: 310px"><img class="size-medium wp-image-39" title="Maria Gudelis on a Video Shoot" src="http://wildhorseperformancemarketing.com/wp-content/uploads/2009/06/518834840_dsc_28661-300x198.jpg" alt="Video is Easy!" width="300" height="198" /><p class="wp-caption-text">Video is Easy!</p></div>
<p>While this is exciting in itself, the really exciting thing about online video marketing on YouTube.com and other video sites, is that videos posted on these sites rank extremely well in the search engines.</p>
<blockquote><p><em> In short, by posting a free video on YouTube.com, you can take advantage of the immense size and search engine power of that site to boost your own website and your own business profile on and offline. &#8211; Maria Gudelis</em></p></blockquote>
<p><span style="text-decoration: underline;">YouTube.com recently announced that it shows over 100 million videos each day</span>. <strong>Imagine </strong>if you were reaching only a tiny portion of that crowd of viewers, say much less than one percent. <strong><span style="color: #ff0000;">You could still potentially expose your business to over 5000 viewers a day!</span></strong></p>
<p>Can you image if 5000 people saw your sales message each and every day?</p>
<p>Designing videos for free posting on YouTube and.com and other online video services is <strong><span style="color: #ff0000;">one of the most effective ways to create highly targeted advertising for your business and services without spending a fortune on promotional materials.</span></strong></p>
<p><strong>Ask us about our video promotion package</strong> and get your message in front of thousands of people today!   Email: savvysocialmedia@gmail.com   OR   Phone: 530-918-9326    Cell: 408-930-9814</p>
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